Res. Assist. Kübra Karapınar Eyvel from the Department of Communication Arts provided "Social Responsibility and Environmental Protection in Clubs" training to Beşiktaş Football Academy technical and administrative teams and athletes in the program organized at BJK Fulya Hakkı Yeten Facilities within the scope of the Turkish Football Federation 2023-2024 UEFA Club License Statute.

Within the scope of the training, information was given on the formation, content and effects of the concept of social responsibility. In the training where it was conveyed that the contribution of organizations to the society they are in improves their image, the importance of social responsibility understanding in the sense of "belonging" especially between sports clubs and their fans, who are their most important target audience, was mentioned.

In the last part of the training, a scientific study conducted on Beşiktaş fans focused on the value and expectations that fans attach to the social responsibility activities of their clubs.